www.newswhip.comEverythingyouneedtoknowaboutGenZcontentfor2019KeytrendsandtacticsforcreatingcontentforGenZnewswhip.comMoveoverMillennials,GenZ’shereThereareroughly60millionteensintheU.S.alone,andt...
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JoanDriggsVicePresident,ContentandThoughtLeadershipNovember2019BEYONDPRICE,CONSUMERSFINDVALUEINPRIVATEBRANDSPrivateLabel2019©2019InformationResourcesInc.(IRI).ConfidentialandProprietary.2PrivateLa...
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CoronavirusAdAdjacencyMarch2020AMARKETERSTUDY2CoronavirusAdAdjacencyStudyobjectivesanddesignIASrananonlinesurveytodeterminemarketerperceptionsconcerningcoronaviruscontent.Morespecifically,thisstudy...
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1CreatingConsumerInsightTHESMARTRESEARCHER’SGUIDE2TableofContentsIntroduction03Whatdoweknowabouttoday’sconsumers?Whatdoesthistellus?Chapter1:TheChangingRoleofInsight05Thedata-drivenpresentResearc...
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TheCross-borderE-commerce(Haitao)OpportunityinChinaUnderstandingtheChineseconsumerandstrategiesforinternationalretailerstosucceedinChina’sboomingonlineshoppingmarket.ARESEARCHREPORTBYPreviewVersio...
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THESTATEOFCONSUMERSPENDING:GenZShoppersDemandSustainableRetailJANUARY20203InDecember2019,FirstInsightsurveyedconsumersintheU.S.onhowsustainablepracticesareimpactingshoppinghabitsandpurchasedecision...
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ListeningToCustomerFeedback,RespondingWithBetterExperiencesBrandUtility:LISTEN:AMAGENTO‘MEANINGFULCX’SERIESSOMETHINGSOMETHINGFORSincethebirthofthecustomerexperience(CX)concept,brandsanddigitalexp...
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Cosmetics502018TheannualreportonthemostvaluablecosmeticsbrandsMay2018BrandFinanceCosmetics50May20183.Foreword.Whatisthepurposeofastrongbrand:toattractcustomers,tobuildloyalty,tomotivatestaff?Alltru...
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July2022eReadiness20223rdeditionSurveyReportCustomerneedsandrecommendedactionsforOEMsStrategy&Thisstudyprovidesupdatedperspectivesontheshort-termdevelopmentofthee-mobilitybusinessin7Europeanmarkets...
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ArtificialIntelligenceforChildrenTOOLKITMARCH2022Contents©2022WorldEconomicForum.Allrightsreserved.Nopartofthispublicationmaybereproducedortransmittedinanyformorbyanymeans,includingphotocopyingand...
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